A Crawl-Centred Approach to Content Auditing
It’s 2018 and content marketing is still on the rise in terms of interest and in the revenue it generates. 75% of companies increased their content marketing budget in 2016 and 88% of B2B sites are now...
View Article46 Updated DeepCrawl Tweaks to Make Your Website Soar in Google Search Results
Optimizing a website for your target audience can be tricky. Optimizing a large website for your target audience can be even trickier. Since the last article, DeepCrawl recently launched a significant...
View Article40 DeepCrawl tweaks to make a website soar in Google Search
How to understand and optimize your site’s search signals Optimizing a website for your target audience and search engines requires gathering the right data and understanding its significance. It can...
View ArticleFind and Fix Common Crawl Optimisation Issues
When I analyse websites for technical SEO issues, the biggest factor for me is always crawl optimisation – i.e. ensuring that when a search engine like Google crawls the site, only the right pages are...
View ArticleThe First Pillar of SEO: Technology
In my previous post for State of Digital I wrote about my ‘Three Pillars’ approach to SEO: Technology, Relevance, and Authority. Together these three pillars create a holistic view of SEO that should...
View ArticleNew Year Resolution: Crawl Quarterly
In the new year, if you are in charge of clients, are in-house, or just in charge of a site of some kind, I implore you to set a new year’s resolution to crawl your site regularly. Most of the issues...
View Article10 Ways To Save Time and Identify Major Site Errors with DeepCrawl
I first met the DeepCrawl team at Brighton SEO where they were promoting their web tool to conference attendees. DeepCrawl has a relatively new website tool which I have been using. I was lucky to be...
View ArticleA Crawl-Centred Approach to Content Auditing
It’s 2018 and content marketing is still on the rise in terms of interest and in the revenue it generates. 75% of companies increased their content marketing budget in 2016 and 88% of B2B sites are now...
View Article46 Updated DeepCrawl Tweaks to Make Your Website Soar in Google Search Results
Optimizing a website for your target audience can be tricky. Optimizing a large website for your target audience can be even trickier. Since the last article, DeepCrawl recently launched a significant...
View Article40 DeepCrawl tweaks to make a website soar in Google Search
How to understand and optimize your site’s search signals Optimizing a website for your target audience and search engines requires gathering the right data and understanding its significance. It can...
View ArticleFind and Fix Common Crawl Optimisation Issues
When I analyse websites for technical SEO issues, the biggest factor for me is always crawl optimisation – i.e. ensuring that when a search engine like Google crawls the site, only the right pages are...
View ArticleThe First Pillar of SEO: Technology
In my previous post for State of Digital I wrote about my ‘Three Pillars’ approach to SEO: Technology, Relevance, and Authority. Together these three pillars create a holistic view of SEO that should...
View ArticleNew Year Resolution: Crawl Quarterly
In the new year, if you are in charge of clients, are in-house, or just in charge of a site of some kind, I implore you to set a new year’s resolution to crawl your site regularly. Most of the issues...
View Article10 Ways To Save Time and Identify Major Site Errors with DeepCrawl
I first met the DeepCrawl team at Brighton SEO where they were promoting their web tool to conference attendees. DeepCrawl has a relatively new website tool which I have been using. I was lucky to be...
View Article